Revving Up Dealer Management with AutoSense by Rialtes
Client Overview:
A renowned global automotive manufacturer, recognized for its cutting-edge vehicles, faced significant challenges with their outdated dealer portal. Built on a legacy .NET framework, the portal struggled to keep up with modern business needs, hindering dealer engagement, sales processes, and operational efficiency. The client sought a powerful, scalable solution to optimize dealer interactions, streamline workflows, and enhance overall performance across its vast network of global dealers.
Key Challenges:
The client’s legacy dealer portal posed several critical obstacles that impacted their business growth:
Obsolete Technology
: The .NET framework was outdated and unable to support evolving requirements, creating bottlenecks in developing and deploying new features.Disconnected Systems
: The portal was not integrated with other key business systems, leading to fragmented data, inefficiencies, and siloed processes across departments.Poor User Experience
: The legacy system featured an outdated, cumbersome interface that hindered dealer adoption and limited its usability.Limited Functional Scope
: The portal was incapable of managing complex processes such as lead nurturing, vehicle lifecycle tracking, and dynamic inventory management, leaving gaps in operational capabilities.Scalability Issues
: The legacy system was not equipped to scale with the manufacturer’s growing dealer network and expanding product portfolio.
The AutoSense Solution by Rialtes
To address these challenges, Rialtes, a global leader in AI-powered digital transformation, partnered with the automotive manufacturer to deliver AutoSense, a next-generation dealer management platform built on the robust Salesforce Experience Cloud. Rialtes took a customer-centric approach, running design workshops, creating a detailed agile development plan, and delivering an innovative solution through sprint-based development.
Strategic Approach:
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Collaborative Design Workshops
: Rialtes initiated the project with a series of design workshops , engaging key stakeholders across sales, IT, and dealer management teams. This ensured a deep understanding of pain points and business needs, aligning the solution with the manufacturer’s strategic goals. Agile Development
: Rialtes employed an agile development methodology , delivering incremental value through well-defined sprints. Each sprint focused on key features, incorporating client feedback and allowing for rapid iterations to meet evolving requirements.Salesforce Automotive Cloud Integration
: The portal was seamlessly integrated with Salesforce Automotive Cloud, offering an end-to-end view of dealer operations, real-time data insights, and powerful customer engagement tools.SAP S/4 HANA Integration for Order & Financial Management
: Rialtes ensured the solution was fully integrated with SAP S/4 HANA providing end-to-end visibility into the order and financial management process, streamlining workflows, and enabling efficient financial tracking.
AutoSense Features: Transforming Dealer Operations
Lead Submission & Nurturing
: AutoSense streamlined the lead management process, allowing dealers to capture, submit, and track leads seamlessly. Automated lead nurturing workflows improved follow-up, ensuring no opportunities were missed, and increasing conversion rates.Opportunity Management
: Sales opportunities were tracked from initial inquiry to final sale, with features that allowed dealers to prioritize high-potential leads and efficiently manage their pipeline, boosting sales performance.Order Management
: The portal provided an integrated order management system, allowing dealers to place, manage, and track customer orders in real-time. The integration with SAP S/4 HANA enabled smooth order fulfillment, ensuring timely deliveries and accurate financial tracking.Inventory Search with Rich Imagery
: Dealers could easily search and browse available inventory by vehicle type, features, and specifications, all while viewing high-quality images. This feature enhanced decision-making and improved dealer sales capabilities.Vehicle Lifecycle Management
: AutoSense offered full visibility into the lifecycle of each vehicle, from production to delivery and post-sales service. This holistic view helped dealers manage vehicle stock more effectively and offer customers detailed information on their vehicles' status.
Key Benefits for the Client:
Improved Dealer Engagement
: The modern, user-friendly interface of the Salesforce-powered portal enhanced dealer experience, driving higher adoption rates and improving dealer satisfaction.Optimized Operations
: The integrated solution streamlined internal processes, reducing manual efforts and improving efficiency, which led to faster order processing and enhanced communication between departments.Data-Driven Insights
: Real-time access to data across the entire dealer network allowed the client to make more informed decisions, optimize inventory, and improve lead conversion rates.Scalability & Flexibility
: Built on Salesforce and integrated with SAP S/4 HANA, AutoSense offered a scalable platform that could easily expand with the client’s growing dealer network and evolving business needs.Seamless Integration
: The tight integration with both Salesforce Automotive Cloud and SAP S/4 HANA ensured that dealer data, orders, and financial information were always synchronized, reducing errors and providing a comprehensive view of business operations.
Key Deliverables from Rialtes Under AutoSense:
Comprehensive Design & Requirement Workshops
: Collaborative workshops with the client’s teams to gather business insights, define objectives, and establish functional requirements.Agile Development & Sprint Planning
: An iterative, sprint-based development process, delivering quick wins while maintaining flexibility to adapt to changing business needs.Custom Dealer Portal Development
: A modern, intuitive dealer management portal built on Salesforce Experience Cloud, incorporating features such as lead management, order tracking, and inventory search.Salesforce Automotive Cloud Integration
: Real-time integration with Salesforce Automotive Cloud, ensuring smooth dealer operations and enhanced customer engagement.-
SAP S/4 HANA Integration
: Seamless integration with SAP S/4 HANA for efficient order management, financial tracking, and reporting. Training & Ongoing Support
: Comprehensive training for dealer users and internal teams, coupled with ongoing support to ensure smooth adoption and future enhancements.
Conclusion:
By leveraging AutoSense, Rialtes successfully transformed the automotive manufacturer’s outdated legacy dealer portal into a modern, scalable, and efficient solution that empowered their dealers and streamlined internal operations. With Salesforce Experience Cloud and SAP S/4 HANA integrations, AutoSense delivered a superior dealer management experience, providing real-time data, operational efficiencies, and a seamless user interface. This transformation not only enhanced the client’s dealer engagement but also positioned them for continued growth in an increasingly competitive automotive market.
